About us

India's personal care,
finally decoded.

Why we built GlowAF

The Indian skincare and wellness market is enormous · and enormously confusing. Thousands of products, hundreds of brands, and a flood of influencer content that's almost always paid. Finding honest, personalised guidance for Indian skin, hair, and budgets was genuinely difficult.

We built GlowAF to fix that. One site, covering everything · skincare, haircare, bodycare, supplements, and oral care · with honest reviews, Indian products, and recommendations matched to your actual skin and budget.

How we research and review

Every guide on GlowAF is built from independent research. We look at:

  • The ingredients in each product · what the science actually says about them
  • Verified user reviews on Amazon India, Nykaa, and Flipkart
  • Dermatologist consensus on ingredients and formulations
  • Price vs value · because Indian budgets are real and matter
  • Availability across India · on Amazon, Nykaa, Flipkart, Plix, Pilgrim, and brand sites

We don't accept payment for product placement or rankings. Our affiliate links pay us a commission when you buy · but that commission is the same regardless of which product you choose. There's no financial incentive to rank one product higher than another.

Our affiliate model · fully transparent

GlowAF participates in affiliate programmes with Amazon India, Nykaa, Plix, Pilgrim, Dermaco, Wellbeing Nutrition, and other Indian brands. When you purchase through our links, we earn a small commission at no extra cost to you.

This commission is what keeps GlowAF completely free · no paywalls, no paid reports, no email required for anything on the site. Our full affiliate disclosure is linked in every article footer.

What we cover

GlowAF covers five categories · Skincare, Haircare, Bodycare, Health Supplements, and Oral Care · all focused on the Indian market, Indian skin concerns, and products actually available to buy in India.

We also build free tools · our Skin Routine Quiz gives you a personalised AM + PM routine in 2 minutes, and our Ingredient Conflict Checker helps you avoid common mixing mistakes that damage your skin barrier.

Contact us

Questions, feedback, or suggestions? We'd love to hear from you. Reach us through our contact page.